Our Philosophy

Our Philosophy


At Chornyak & Associates, we tend to be conservative in our approach. In our experience, investors rarely reap the rewards of taking unnecessary risks.

We firmly believe in diversification with proper investment allocation based upon your specific situation. This way, our clients participate in potential market upswings while reducing potential downside risk. Of course, diversification doesn't assure against market loss and there is no guarantee that a diversified portfolio will outperform a non-diversified portfolio.   

But there is nothing generic about what we do. We develop comprehensive financial strategies from the ground up for every client with whom we work. 

We believe in long-term relationships founded upon trust and open communication. As your trusted advisors, we believe it is important that we communicate to you what you need to know, not just what you would like to hear. 

And we believe that providing you with professional guidance and advice starts with a thorough understanding of your desires and goals. In developing your plan we work with you and your other professional advisors to ensure complete and fully integrated consultation.